Concept
Northline Homes
Regional homebuilder
The problem
Family homebuilders often outgrow brochure WordPress sites — slow, rigid templates, and marketing locked behind the theme.
Our approach
Concept a headless site where developments, plots, and stories are structured content — fast front-end, editor-friendly back office.
Craft
- Editorial development pages
- Plot finder teaser UI
- Warm residential photography direction
Would build with
Payload + Next.js (or WordPress headless if content already lives in WP)
This is a Wonderful Web concept project — speculative work to show approach and craft, not a client engagement.